![]() The first thing that the crawler does is searching for OG tags, and if they exist, they will be placed directly into the presentation of our card without scanning the content of the site further. The information found by the crawler will be presented on our business card. When one of the two situations mentioned above occurs, social media (such as Facebook) will use a so-called ‘crawler’, which we can think of as a page content scanner. Someone uses a page dedicated to creating/checking cards, a so-called ‘debugger’ page (we will discuss those pages in more detail in another part of the article).A link to our site appears (it is typed or pasted) on social media in a given place (in chat, on a wall etc.).In other words, a business card for this site does not yet exist. ![]() When a new site is created, it is initially not saved by social media in any way. How is a social media business card created? Fortunately, thanks to the fact that OG tags are standard, all we have to do is to set up our site properly the first time around, and we should have all of the potential problems off our chests.
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